Wednesday, June 13, 2012

Small businesses failing before they start, WHY?


Small businesses can and should be successful.  So why do so many fail before they even start?

           Entrepreneurs might be getting in over their heads with a business idea that they just didn't think every detail through.  And how can they? There is so much that goes into starting a business, that it is nearly impossible to get it all taken care of.  That is truly a natural part of the process.  The real problem, though, is that business owners forget to go back to those details.  Or just don’t know how.

           If you are an entrepreneur or already a business owner, here are some details you might be forgetting (in no particular order)
1.       Proper bookkeeping/accounting/financial management
2.       Continuous marketing/advertising
3.       Client/customer follow up
4.       Updating and following your business plan (or having one all together)
5.       Creating a set of policies and enforcing yourself and your employees to follow them
6.       Consistency on how you run your business
7.       Having a defined set of goals for your business, and ensuring you reach them
8.       Personal development
9.       Quality customer service (people want to know what you have to offer them, not what they can do for you)

There are so many more, but most other details can fall under one of the bulleted items above. Next blog: talking about proper bookkeeping/accounting/financial management.

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